Riffing with Socrates…

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When I asked Jay Abraham to interview me for his tribe about my new book, The Advertising Solution, he didn’t answer with a simple “yes”…

He wanted to make sure that whatever we did was far more than just me talking about the book…Jay always looks for maximum learning with anything he does.

Jay is one of my most influential teachers and mentors. He pushes me to always expand my mind…and he wasn’t going to let me get away simply “pitching my book.”

And while it felt a little intimidating when he said he would add his own insights, questions, and interpretations, and he expected me to be on my toes for this one, my answer was still easy:

“Whatever you say, Jay”

 

So here is the interview…and buckle up…which is what I had to do once we got going.

And since this is Christmas (and the second day of Hanukkah too!) I thought this would be a nice present to send!

Jay is the modern master of the Socratic method and I hope you find this interview educational in terms of the content and the format.

Click here for the interview and let me know what you think.

Warmly,

Brian