Posts Tagged: Positioning
Gary Vaynerchuk : League of Extraordinary Minds Expert Panelist
Gary Vaynerchuk has captured attention with his pioneering, multi-faceted approach to personal branding and business. After primarily utilizing traditional advertising techniques to build his family’s local wine business into a national industry leader, Gary rapidly leveraged social media tools such as Twitter and Facebook...
Al Ries : League of Extraordinary Minds Expert Panelist
Al Ries is chairman of Ries & Ries, an Atlanta-based marketing strategy firm that he runs with his daughter Laura Ries. Al is a legendary marketing strategist and the bestselling author (or co-author) of 11 books on marketing including Positioning: The Battle for Your Mind, Marketing Warfare, Focus, The 22 Immutable Laws...
Jack Trout : League of Extraordinary Minds Expert Panelist
Instrumental in developing the vital approach to marketing known as “positioning,” he is responsible for some of the freshest ideas to be introduced into marketing thinking in the last several decades. Jack Trout is president of Trout & Partners, one of the most prestigious marketing firms with headquarters...